I help organizations that know what they do but can’t explain it.
Not branding. Not copywriting. It’s a specific problem: your organization understands its work from the inside but can’t communicate it — to buyers, employees, funders, donors, or boards. My job is to help you find what’s true and say it in a way other people can follow.
Eighteen years in marketing and communications, all of it in Birmingham. I built an agency and led communications for a national healthcare organization.
How I Help
Finding what’s authentically true.
Seeing what your programs, services, and people add up to, then turning it into a message everyone can repeat.
Building your marketing function.
Setting your marketing strategy and building the team to carry it out — then staying alongside you to adjust as results come in.
Planning your website.
Specifying the website project before anyone bids, so you spend less and it doesn’t derail.
Communication is a bridge, and it has to be connected at both ends. The most common reason it breaks down is one end coming loose.
Get in Touch
If your organization is hard to explain, or you’re about to hire a marketing person, or you’re staring at three very different quotes for a website, I’d like to hear about it. A conversation costs nothing and usually clarifies something.